To Our Fellow Businesses: This is What We Train For

Dear friends,

I am hopeful that you and your family are safe and well during these times. I’m grateful to report that everyone on our teams at Bicycle Retailer & Industry News, PodiumRunner, Roll Massif, Triathlete, VeloNews, VeloSwap, and Women’s Running is healthy and working safely from home.

We are working hard to bring our endurance community the most accurate and inspiring coverage in this age of the COVID-19 pandemic. We deeply understand – now more than ever – the importance of our audience’s training continuity, stress management and health optimization. And we’re committed to providing community and inspiration through these uncharted waters.

Being a small business ourselves, we also understand the uncertainty that you personally face right now. One of our direct responses is to create a newsletter, Pocket Insider, as a resource for you. Please join the Pocket Insider newsletter below. Our intention is to support our partners with helpful information and insights to navigate your business through these times. I personally invite you to send us any ideas or needs you have that we can deliver for you on this platform. As businesses, we need to support each other.

As I was recently reflecting on my personal affinity for endurance pursuits, it occurred to me these times are exactly what we train for. We train for strength, for fortitude, and to combat adversity when it comes our way. As a community deeply steeped in these pursuits, I have the greatest confidence that we will see one another through this.

Be safe and well,
Robin Thurston
CEO, Pocket Outdoor Media