Women’s Running: Strong Starts Here

Brand Story
Sprouting from its health and fitness roots as HerSports magazine, Women’s Running has guided women to a healthy running lifestyle for 14 years. Running has long been a source of empowerment for women, and Women’s Running has grown with the conversations around us. Today, the media brand is the voice of smart, motivated women dedicated to living a healthy lifestyle through running.

Mission Statement
Women’s Running harnesses the empowering nature of the sport to enrich women’s lives. We aim to empower, inspire and support smart, modern women through every step of their running journey. We deliver through sharp coverage of the people, gear, training, nutrition and cultural topics that shape our sport and by supporting communities that help women reach their goals—in running, fitness, and beyond.

At A Glance

Women’s Running is the world’s largest women-specific running media brand. Women’s Running is distributed at over 4,000 retailers including Barnes & Noble, Borders, REI, Dick’s Sporting Goods, Eastern Mountain Sports, and other independent, specialty retailers.

Circulation: 33,368 (CVC 2017 Audit)
Readership: 83,000 (publisher estimate)
Frequency: 6x
Distribution: At 7,000+ retail outlets including Target, Hudson News, Wal-Mart and Barnes & Noble
Website: 800k unique users, 2.1MM average monthly pageviews

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Sales Team, sales@pocketoutdoormedia.com


Women's Running 2020 Media Kit